AmCham Vietnam Direct Selling Committee (AVDSC)

Chair: Ly Le, Avon Cosmetics (Vietnam)
Co-Chair: Tram Ha, Oriflame
Board Liaison: Chris Twomey, ACE Insurance
Code Administrator: Tran Ngoc Han, Russin & Vecchi


Active Committee Members

Tamuna Gabilaia: World Federation of Direct Selling Associations (liaison)
How Kam Chiong: Amway Vietnam Company Ltd.
Dang Ngoc Thu Ha: Amway Vietnam Company Ltd.
Belinda Koh: Avon Cosmetics Vietnam
Nguyen Quyet Thang: Herbalife Vietnam Ltd.
Cuu Nguyen: Herbalife Vietnam Ltd.
Nick Jonsson: Sophie Paris Vietnam
Chau Nguyen: Sophie Paris Vietnam
Thuy Nguyen: Sophie Paris Vietnam
Shane Harrison: Tahitian Noni International (Vietnam)
Ha Pham: Tahitian Noni International (Vietnam)
Loan Pham: Tahitian Noni International (Vietnam)
Yen Nguyen: Noni Vina

The Committee meets on the third Tuesday every month in the AmCham office and at hotel locations depending upon the topic, speaker and availability.

Direct Selling Committee Activities (click “play” button)

Mission Statement

“To protect, serve and promote the effectiveness of member companies and the independent business people they represent. To ensure that the marketing by member companies of products and/or the direct sales opportunity is conducted with the highest level of business ethics and service to consumers.”

Goals and Objectives

1. Broaden Membership: Broader membership of Committee to include more major direct selling companies.

2. Code of Ethics: Enhance the implementation of the Code which is self-committed by the member companies.

3. Develop relationships with Government, Business, Vietnam MLM Association and Media, and understanding on their part of the positive contributions to Vietnam’s social economic development that direct selling companies can make, especially in providing employment and business opportunities for women.

4. Position Paper(s): Address in a series of Direct Selling Committee “position papers” on key issues selected by Committee’s Members.

5. Speakers: Identify and invite relevant and interesting speakers from Direct Selling Industries for the upcoming year.

To read the complete AVDSC Action Plan 2011, please click here, pdf file, 128 KB

Some highlights of our activities …

Roundtable Discussion of Direct Selling in Vietnam, Nov 12, 2010

Direct Selling Industry Panel Discussion & Networking Night, May 15, 2009

Direct Sales in Vietnam total $ 133 million in 2010, with 900,000 people participating.

Downloads

AmCham Vietnam Direct Selling Committee’s Code of Conduct pdf file, 164 KB
AmCham Vietnam Direct Selling Committee’s Leaflet pdf file, 272 KB

Additional Background

The AmCham Vietnam Direct Selling Committee cooperates with the World Federation of Direct Selling Associations (WFDSA), whose mission is to build understanding and support for direct selling worldwide. The association supports direct selling companies and associations by:

• Developing, maintaining and promoting the highest global standards for responsible and ethical conduct.
• Advocating the industry’s positions and interest with governments, media and key influencers.
• Serving as a trusted global resource for information on direct selling.
• Facilitating interaction among direct selling executives on issues of importance to the industry.

Founded in 1978, the WFDSA is a non-governmental, voluntary organization globally representing the direct selling industry as a federation of national Direct Selling Associations. The United States Direct Selling Association serves as the Secretariat for the Federation and is based in Washington DC.

Upcoming event: WFDSA Regional Conference -”East Meets West”- Istanbul, Turkey

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