Breakfast Meeting: Marketing and Technology plus Legal is not an Oxymoron

Date/Time
Date(s) - 19/05/2015
8:00 am - 10:30 am

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Location
Sheraton Saigon Hotel & Towers

Category(ies)


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Marketing Technology – Mr. Rick Yvanovich

Vietnam Digital Landscape – Mr. Thanh Nguyen

Draft Circular on the Cross-border Data Flow – Mr. Andrew Fitanides

Photo Album

Event Description

If you’re like many other millions of marketing managers and executives, let alone members of AmCham, then “marketing technology” might still sound a little unfamiliar or something for the techs. Here’s how we define marketing technology: the set of tools that organisations need to effectively market and sell their stuff. At this event we’ll look at the “why” behind it as well as some of the pitfalls to avoid; we’ll also look at a bunch of tools that you can put to use right away and finally since we know where we are there’s a legal aspect making it even more difficult for us to do, what we want to do.

Agenda

8:00am Registration
8:30am Welcome and Introduction
8:50am Presentations
 9:35am Q&A
 10:00am  Networking
 10:30 Event ends

Costs

Members: vnd 500,000| Non-members: vnd 650,000

Reservations/cancellations must be received by 24 hours before the event, and must be made on-line, by email, or by fax. We are unable to accept reservations/cancellations by telephone.

Speakers:

RickMr. Rick Yvanovich FCMA, CGMA, FCPA (Aust.)/ Founder and CEO /Rick is a Chartered Management Accountant with 30 years of diverse experiences including Oil & Gas, Hospitality, Retail, Telecommunications, Financial Services, Property development, Defence Manufacturing, Manufacturing, Breweries, FMCG, High Technology, and the Accounting profession. He has been living in Vietnam since May 1990. A consultant and serial entrepreneur he has been directly involved in hundreds of client engagements in 39 countries and founded several companies including TRG International. Rick is a Board Member of the South East Asia Regional Board for CIMA and is also Chairman of the AMCHAM HCMC ICT group.

Screen Shot 2015-04-23 at 7.36.17 PMMr. Thanh Nguyen is a Co-founder and Operations Director at Emerald – Linked by Isobar, a.k.a Emerald Consulting. Founded in 2009, Emerald has been growing rapidly from 03 staffs to 80 digital marketing experts working in main office located in Ho Chi Minh City and Nha Trang production house. The company was acquired by Dentsu Aegis Network in early 2015: http://bit.ly/18Nsrub

Thanh has multi-year experiences in communications, public relations and journalism, especially new media trends in marketing communications and public relations. Before founding Emerald, Thanh has been working for VNG, Tuoi Tre Newspaper, etc.

Thanh holds a B.A. in International Economics from Diplomatic Academy of Vietnam (formerly the Institute for International Relations).

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Mr. Andrew Fitanides is an Associate in Baker & McKenzie’s Ho Chi Minh office.  As a member of the Dispute Resolution Practice Group, Andrew managed a major commercial litigation effort in Vietnamese Courts.  Andrew also advises clients on Vietnamese information technology, media and telecommunications, pharmaceutical, environmental and anti-corruption law compliance.  Additionally, he has advised clients on United States Foreign Corrupt Practices Act (FCPA) compliance and has assisted with internal FCPA compliance investigations in Vietnam.  Andrew is the author a number of articles on Vietnamese information technology, media and telecommunications law.
Prior to joining Baker & McKenzie in 2010, Andrew clerked in the Massachusetts Superior Court’s Special Business Litigation Session and worked for one of Vietnam’s largest real estate developers.  Andrew is a graduate of Cornell University, (B.A., 2000), Columbia University’s School of International and Public Affairs (M.I.A., 1998), and Northeastern University School of Law (J.D., 2008).  He is a member of the Massachusetts Bar (2008).  Andrew speaks English and French and is conversant in

Sponsorship Opportunities:

Gold Sponsor: VND15,000,000

  • Company logo will be presented on Event Description on website and event backdrop
  • Company will receive a full list of participants and photo link after event
  • Company standee, brochure, or any takeaway item can be displayed at the Event
  • Company would have 4 complimentary tickets to the Event
  • Company would have 3 months networking online on AmCham website

Silver Sponsor: VND 10,000,000

  • Company logo will be presented on Event Description on website and event backdrop
  • Company will receive a full list of participants and photo link after event
  • Company would have 2 complimentary tickets to the Event
  • Company would have 2 months networking online on AmCham website

Bronze Sponsor: Cash VND 5,000,000

  • Company logo will be presented on Event Description on website and event backdrop
  • Company will receive a full list of participants and photo link after event
  • Company would have 1 complimentary ticket to the Event
  • Company would have 1 month networking online on AmCham website

 

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