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Event Description

As the world reels from both the health crisis and economic shock caused by Covid-19, businesses today are facing an unprecedented challenge.

Join RED2 Digital’s Director of Digital & Social Strategy Oliver Woods as he takes you on a journey through his insights on channels & consumers and strategies on staying resilient & relevant, peppered with a healthy dose of B2B/B2C case studies and industry anecdotes across the APAC region.

The session will cover:

  • Insights on changing channel and customer behaviour to better guide your business’ response.
  • Strategies to ensure continued resilience during the crisis and to succeed during the recovery.
  • Tactical case studies of B2C and B2B brands that are defying the odds to stay relevant.

You also get a chance to have your long-standing queries answered and get live advice on marketing during a Q&A session after the talk.